"}},{"@type":"Question","name":"Are Billabong and quicksilver the same company?","acceptedAnswer":{"@type":"Answer","text":"Boardriders, Inc. currently owns these brands: Quiksilver, Roxy, DC Shoes, Billabong, Element, Von Zipper, RVCA, and XCEL. In April 2023, Authentic Brands Group made a binding offer to acquire Boardriders, Inc. for US$1.25 billion."}},{"@type":"Question","name":"What is the old name for quicksilver?","acceptedAnswer":{"@type":"Answer","text":"The Old English word for mercury was cwicseolfor, a combination of cwic, meaning \"alive\" or \"moving,\" and seolfor, meaning \"silver.\" The Modern English quicksilver comes from the Old English cwicseolfor."}},{"@type":"Question","name":"Is Billabong owned by Boardriders?","acceptedAnswer":{"@type":"Answer","text":"The Boardriders acquisition closed earlier this month, giving Authentic ownership of Quiksilver, Billabong, Roxy, RVCA, Honolua and Boardriders, among other brands."}},{"@type":"Question","name":"Is Volcom owned by Boardriders?","acceptedAnswer":{"@type":"Answer","text":"That name sound familiar? Authentic Brands Group bought Volcom in 2019. ABG — along with Blue Star Alliance — were rumored to be pursuing a Boardriders acquisition for the past several months."}},{"@type":"Question","name":"Who is the CEO of Boardriders?","acceptedAnswer":{"@type":"Answer","text":"Huntington Beach, California – February 6, 2018 – In the wake of the loss of CEO Pierre Agnes this past week, Boardriders, Inc. is announcing the following leadership appointments: Dave Tanner, current Chief Turnaround Officer, will assume the role and responsibilities of Chief Executive Officer effective immediately."}},{"@type":"Question","name":"Who are the new owners of Roxy?","acceptedAnswer":{"@type":"Answer","text":"Roxy, which had been owned by Boardriders, came under new ownership last year when Authentic Brands Group's purchase of Boardriders was finalized in September."}},{"@type":"Question","name":"Who owns the brand Roxy?","acceptedAnswer":{"@type":"Answer","text":"Boardriders, Inc. currently owns these brands: Quiksilver, Roxy, DC Shoes, Billabong, Element, Von Zipper, RVCA, and XCEL."}},{"@type":"Question","name":"Does the brand Roxy still exist?","acceptedAnswer":{"@type":"Answer","text":"Over time, even the name gained independence from its origin brand, with the Quiksilver part becoming smaller and smaller until the brand was simply known, as it is today, as ROXY."}}]}}

Quiksilver – Boardriders (2024)

Quiksilver – Boardriders (1)

Although it started as a humble boardshort company, Quiksilver is now a global boardriding lifestyle brand. However, our vision to create products that inspire people to get out there and have fun has remained unchanged. These days, that means we offer a diverse product line including a complete clothing collection, mountainwear, accessories, eyewear, watches, footwear and wetsuits.

TODAY

Quiksilver – Boardriders (2)

The Quiksilver Women's collection was launched to share the brand's energy and attitude with all genders. It was well-received around the world and quickly became a staple in wardrobes from the streets to the beach.

2019

Quiksilver – Boardriders (3)

Celebrate the past. Innovate the future. Live in the now. That has been Quiksilver's motto since the beginning. In 2019, the brand celebrated its 50th birthday by doubling down on the next 50 years of adventure.

2019

Quiksilver – Boardriders (4)

After recycling over 100 million plastic bottles and turning them into products, Quiksilver received a Champions of Sustainability award from Repreve. The brand uses the award as inspiration to keep doing better.

2018

Quiksilver – Boardriders (5)

After years of research and development, Quiksilver released the AirLift — a vest that utilizes carbon-dioxide cartridges to help bring the wearer to the surface in big wave hold-downs. The AirLift quickly became a staple at the world's premiere big waves events.

2017

Quiksilver – Boardriders (6)

Rio Waida won the Quiksilver Young Guns Surf event against the best 18 and under surfers in the world. Rio was the first Indonesian ever to take top honors, which showed to the international scale of modern surfing.

2016

Quiksilver – Boardriders (7)

Candide Thovex released “One of Those Days” clip. It quickly went viral and became one of the most played skiing videos on YouTube with over 5 million views.

2013

Quiksilver – Boardriders (8)

Travis Rice broke the mold of snowboarding movies and released The Art of Flight. The film captured the attention of the mainstream and earned the reputation of being a gamechanger.

2011

Quiksilver – Boardriders (9)

Quiksilver Winter Sports Division launched snowboarding apparel and hard goods designed for high-performance enthusiasts.

2009

Quiksilver – Boardriders (10)

Quiksilver launched The Crossing, a seven-year expedition that circum-navigated the globe to find surf, engage with local cultures and conduct scientific research on the health of coral reefs. It traveled to over 56 countries and discovered more than 115 new waves.

1996

Quiksilver – Boardriders (11)

Quiksilver Mountainwear was born when dead inventory from boardshort fabric was sewn together to create jackets for a few of the employees. After seeing how much interest this created on the mountain, the idea expanded and became a full offering of boards, boots, bindings, accessories and outerwear.

1996

Quiksilver – Boardriders (12)

Quiksilver threw a curveball to surfing’s World Tour by holding a contest at G-Land. The event instantly became iconic. Surf travelers were inspired to broaden their horizons and the concept of a Dream Tour was born.

1995

Quiksilver – Boardriders (13)

Kelly Slater signed with Quiksilver and went on to win 11 world titles, revolutionizing the sport. Quiksilver began manufacturing wetsuits that same year.

1990

Quiksilver – Boardriders (14)

Quiksilver and Tom Carroll made surfing history when the 2x world champion signed a new contract. Not only was it the professional surfer's first million-dollar deal, it was also the industry's first exclusive head-to-toe agreement.

1988

Quiksilver – Boardriders (15)

Harry Hodge, Jeff Hakman, Brigitte Darrigrand and John Winship were granted the license to manufacture and distribute Quiksilver throughout Europe.

1984

Quiksilver – Boardriders (16)

Quiksilver introduced Echo Beach boardshorts featuring radical print designs with polka dots, harlequins, stars and checkers. As a result, a generation of bold surf fashion was born.

1980

Quiksilver – Boardriders (17)

Jeff Hakman and Bob McKnight obtained the license to start Quiksilver USA in Newport Beach, California.

1976

Quiksilver – Boardriders (18)

Alan Green and John Law created the first-ever pair of Quiksilver boardshorts in Torquay, Australia. A dream came to life.

1969

Quiksilver – Boardriders (2024)

FAQs

Who bought Roxy out? ›

Authentic Brands Group is pleased to confirm the completion of its purchase of world-renowned super brands Quiksilver, Billabong, Roxy, RVCA, DC Shoes, Element, VonZipper, Honolua, and Boardriders,” Authentic said in a statement.

How much did Boardriders sell for? ›

In March, the brand development, marketing and entertainment firm inked a deal to acquire Boardriders, the parent of Quiksilver, Billabong, Roxy, RVCA, DC Shoes, Element, VonZipper, Honolua and Boardriders, for a reported $1.25 billion.

What is the meaning of the brand Quicksilver? ›

The name Quiksilver is derived from the ancient alchemists' term for the turning of base metals into gold. The goal of the company was the turning of good fabric into extra ordinary products. It was thought to be an appropriate name for the company's products.

Who is the new owner of Boardriders? ›

Authentic Brands Group completes acquisition of Boardriders.

Who has bought Roxy? ›

Deal includes nine outdoor brands. Authentic Brands Group (Authentic) has confirmed the completion of its purchase of brands, including Quiksilver, Billabong, Roxy, RVCA, DC Shoes, Element, VonZipper, Honolua and Boardriders. Each brand comes with a recognized presence in the action sports and lifestyle industries.

Is Quicksilver out of business? ›

Boardriders, previously known as Quiksilver, was acquired by Oaktree Capital Management in 2016 after filing for bankruptcy, after which the company bought Billabong. Over the past few years, Authentic Brands Group has pushed further into the sports space.

Who owns Quiksilver? ›

Are Billabong and quicksilver the same company? ›

Boardriders, Inc. currently owns these brands: Quiksilver, Roxy, DC Shoes, Billabong, Element, Von Zipper, RVCA, and XCEL. In April 2023, Authentic Brands Group made a binding offer to acquire Boardriders, Inc. for US$1.25 billion.

What is the old name for quicksilver? ›

The Old English word for mercury was cwicseolfor, a combination of cwic, meaning "alive" or "moving," and seolfor, meaning "silver." The Modern English quicksilver comes from the Old English cwicseolfor.

Is Billabong owned by Boardriders? ›

The Boardriders acquisition closed earlier this month, giving Authentic ownership of Quiksilver, Billabong, Roxy, RVCA, Honolua and Boardriders, among other brands.

Is Volcom owned by Boardriders? ›

That name sound familiar? Authentic Brands Group bought Volcom in 2019. ABG — along with Blue Star Alliance — were rumored to be pursuing a Boardriders acquisition for the past several months.

Who is the CEO of Boardriders? ›

Huntington Beach, California – February 6, 2018 – In the wake of the loss of CEO Pierre Agnes this past week, Boardriders, Inc. is announcing the following leadership appointments: Dave Tanner, current Chief Turnaround Officer, will assume the role and responsibilities of Chief Executive Officer effective immediately.

Who are the new owners of Roxy? ›

Roxy, which had been owned by Boardriders, came under new ownership last year when Authentic Brands Group's purchase of Boardriders was finalized in September.

Who owns the brand Roxy? ›

Boardriders, Inc. currently owns these brands: Quiksilver, Roxy, DC Shoes, Billabong, Element, Von Zipper, RVCA, and XCEL.

Does the brand Roxy still exist? ›

Over time, even the name gained independence from its origin brand, with the Quiksilver part becoming smaller and smaller until the brand was simply known, as it is today, as ROXY.

Who owned the Roxy? ›

The Roxy Theatre (often just the Roxy) is a nightclub on the Sunset Strip in West Hollywood, California, owned by Lou Adler and his son, Nic, who operates it.

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